Virgin Hotels is close to securing deals to spread the Branson empire in San Francisco and Dallas, on the heels of the announcement of an agreement to open a hotel in New York.
Raul Leal, Virgin Hotels CEO, explains that the expansion of Virgin Hotels comes after a period of product development. Now that the product is ready, the company is showing interest in various US markets.The Virgin Hotels group has announced that it is very close to securing deals in San Francisco, and a 200-room hotel in Dallas with an expected ADR of about $300.The US expansion comes amidst announcements of a Chicago location to open next year, and a 2016 opening in New York.
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