Wyndham Hotel Group announced the introduction of its select-service TRYP by Wyndham hotel brand in Turkey with the opening of a 108-room hotel in Istanbul Taksim.
The 10-story building is centrally located in Taksim, the heart of Istanbul, and joins TRYP by Wyndham’s 73 hotels in Europe, the Middle East and Africa (EMEA). It also adds to Wyndham Hotel Group’s growing collection of properties in Turkey, which consists of 12 Ramada hotels and the newly opened Wyndham Istanbul Kalamis Marina, which debuted last month. The second Wyndham hotel in the country, the 306-room Wyndham Istanbul Petek, is scheduled to open in summer 2013.Wyndham Hotel Group’s portfolio in EMEA is comprised of 326 properties and 43,075 rooms under the Wyndham Hotels and Resorts, Days Inn, Howard Johnson, Ramada, Hawthorn Suites by Wyndham and TRYP by Wyndham brands.“With its rapidly growing tourism industry, Turkey is full of opportunity for hotel development, especially in a vibrant city like Istanbul,” said Rui Barros, Wyndham Hotel Group’s senior vice president and managing director, EMEA. “The introduction of this cosmopolitan brand to the country helps expand our presence in this vital market while also providing travelers with the desirable blend of high-quality accommodations, city-center convenience and customer-centric ‘Own the City’ culture that differentiates TRYP by Wyndham.”TRYP by Wyndham Istanbul Taksim is owned and operated by Tunç Otelcilik Limited ?irketi, which also operates the recently opened 102-room Ramada Hotel & Suites Istanbul Atakoy.TRYP by Wyndham, part of the Wyndham Hotel Group family of brands, represents 90 hotels and nearly 13,000 rooms across Europe and the Americas. The select-service, mid-priced brand currently caters to business and leisure travelers in cosmopolitan cities including Madrid and Barcelona in Spain; Paris; Lisbon, Portugal; Frankfurt and Berlin, Germany; Buenos Aires, Argentina; Sao Paulo, Brazil; and New York City.In EMEA, the brand is co-managed with previous owner, the Melia International Hotels group.www.tryphotels.com.