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Radisson Hotel Group: 33 signatures in 2021 in the EMEA region and 30 more openings

The hotel group is very optimistic about the recovery in travel with 90% of the group's hotels having reopened in the EMEA region and new signings expected by the end of 2021.

Since January, Radisson has already signed 33 establishments in the EMEA zone, representing nearly 4,500 rooms, and the group hopes to double this number by the end of the year with new establishments, particularly in popular summer destinations. These include Turkey, with the Radisson Collection Hotel, Bodrum, an upscale hotel located in Bodrum's Aspat Bay that has just opened, as well as Dubai, France and Poland. Some destinations such as Switzerland, Russia and the United Arab Emirates recorded steadily increasing occupancy rates. The United Kingdom and France were particularly affected by the increase in demand and also saw their offer expanded with the opening of the Radisson Blu Hotel in Rouen and a hotel of the group's latest brand, a member of Radisson Individuals, Le Relais Margaux, near Bordeaux. Radisson Individuals will soon expand its portfolio in Scotland with the opening of the River Ness Hotel this summer in Inverness.

Italy is a major player in the expansion of the group's portfolio with the signing of seven new hotels under different banners. These include the opening of two Radisson Collection hotels in Milan and Venice and two Radisson Individuals in Sicily and the Piedmont region. These signings concern only first-rate sites. The group has grown its Italian portfolio significantly in recent years, from three properties in its early days to nearly 20 today.

"We are looking forward to an exciting summer. So far, we have had a promising 2021 with continued growth of all our brands in mature and emerging markets. Looking ahead to the second half of the year, we will open 20 more hotels in popular destinations in the EMEA region. I personally thank everyone for their confidence in Radisson Hotel Group over the past 18 months, especially our valued employees who have shown true dedication and commitment in the face of adversity. We are also grateful to our partners and shareholders for their continued support." Elie Younes, executive vice president and chief development officer

 

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