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Luxury Boutique Hotel & Spa Paragon 700 opens in Ostuni, Puglia

In the heart ot the historic Puglia’s White City, the Paragon 700 hotel has finally opened, providing a new kind of luxury experience in the south of Italia.

Nestled in a crowded city-center, the hotel offers a wide range of high-quality services. From 26 sqm (Deluxe) to 55 sqm (Paragon Suite), each room is different and provides a unique atmosphere, with modern equipment and authentic decoration. Guests will appreciate the balconies, the private terrace (available for the suite), the Michelin-starred “700 restaurant”, the mixology bar, the outdoor swimming pool, or the Spa 700.

Since 2016, it has been a long way to restore and enhance this architectural treasure, called Palazzo Rosso, and create 11 exclusive rooms and suites. Traditional handcrafted techniques have been used to respect and maintain the authenticity of the palace. Contemporary interior decoration has given an original touch to the project. The Paragon 700 concept is a combination of sustainable luxury hospitality and the Italian “Dolce Vita”.

Beyond the hospitality, the Italian palace is a piece of art and design. With some French parquet flooring or South African sofas, every room host unique and elegant furniture. Guests can also buy selected items and take them home. The Paragon 700 is a place to relax, with its discreet garden and swimming pool. The Spa features an original Turkish bath, Himalayan salt wall, multi-sensory shower, and natural whirlpool.

Close to the Adriatic Sea, the Paragon 700 boutique hotel seems like a peaceful and luxury oasis on the south-east Italian coast.

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