
With the announcement of this partnership, Adagio confirms its ambition to develop its offer internationally, starting with England.
The partnership makes Adagio the stadium's official hotel operator. Adagio's London property in Stratford, which opened in April 2021, is already available to all visitors to the London Stadium.
Located in the east of the capital, Adagio London Stratford offers 136 self-catering flats, all with 24/7 services. There are 100 studio flats for 2 people and 36 flats designed to sleep up to 4 people.
Each flat has a fully equipped kitchen and the brand's concept "Urban Nest". The design of the aparthotel is inspired by Stratford's industrial heritage, but with a modern twist to incorporate it into the area, which is undergoing a period of renewal.
The London Stadium, built for the London 2012 Summer Olympics, is now the home stadium of West Ham United FC. The 2022 summer season is already shaping up to be an eventful one, with concerts by major international bands such as the Red Hot Chilli Peppers. This should ensure a significant occupancy rate for the Adagio London Stratford Aparthotel.
We are delighted to become the first official accommodation partner of the London Stadium, one of Europe's most iconic venues. This collaboration is the perfect fit, as both brands share the same values with a common ambition to deliver memorable moments for their guests through sport, culture and local life. The partnership comes at the perfect time with the return of travel and physical events, we are very excited about the future and can't wait to start this great collaboration.
Xavier Desaulles, CEO of Aparthotel Adagio
We are delighted to announce this partnership with a global brand such as Adagio, providing our guests with access to a variety of quality accommodation solutions throughout our multi-event calendar. We look forward to an exciting year ahead for our stadium as we continue to build relationships with businesses in the community that strengthen our offering as a world-class venue.
Graham Gilmore, CEO London Stadium
The French company is targeting an international expansion of 220 openings worldwide by 2025, including two upcoming openings in Qatar (on the eve of the 2022 FIFA World Cup) and Malta. 2023 will see openings in Bidjan, Antwerp, London, Rouen, Boulogne-Billancourt and Bucharest.
