July 2023: will the European hotel industry be disrupted by global warming?

3 min reading time

Published on 22/08/23 - Updated on 22/08/23

thermometre

Between extreme heatwaves and fires, the European hotel industry has seen a new dynamic this summer. While the countries of the south of Europe (Italy, Greece, Portugal, etc.) have seen the strongest growth in terms of activity compared with the pre-covid period (RevPAR growth of over 30% compared with July 2019), it is the countries in the north-east of the continent that are driving the recovery compared with last year: Hungary, the Czech Republic, Switzerland and Austria are driving this growth, including in terms of hotel occupancy. Could global warming and overtourism be reshuffling the tourism cards this summer?

On a more local level, all the countries are still below pre-COVID levels, with the exception of Greece, where occupancy is up 2 points compared with July 2019. Poland (-0.9 points vs 2019) and Italy (-1.2 points vs 2019) also reported good results in terms of occupancy. Nevertheless, compared with...

MKG Consulting

MKG Consulting

Press / Research & Studies / Events / Training

  • MKG Consulting Paris
SEE THE NOTE

This content is for subscribers only. You have 80% left to discover.

Every week, the HON team brings you an expert look at the world of hospitality.

By becoming a member, you will have access to a complete ecosystem: exclusive content, jobs, etc.

BECOME A MEMBER

Already a member ?

For further

Every week, the HON team brings you an expert look at the world of hospitality. By becoming a member, you will have access to a complete ecosystem: exclusive content, jobs, etc.

BECOME A MEMBER

Sign up to add topics in favorite. Sign up to add categories in favorite. Sign up to add content in favorite. Register for free to vote for the application.

Already signed up? Already signed up? Already signed up? Already registered?