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European hotels: November reflects the attractiveness of the destination

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Published on 20/12/24 - Updated on 20/12/24

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Hôtellerie Europe MKG

On average for Europe compared with November 2023, the indicators are in the green. Total occupancy rate up by 1.4 points and average daily rates up by 1.6%.

No upturn for the budget segment compared with other segments However, it is undoubtedly the top-end segment that is benefiting most from the influx of foreign customers, particularly Americans, who are happy to be back travelling in Europe. The economy and super-economy segments also posted RevPAR...

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