Hospitality ON Event - Awards

Worldwide Hospitality Awards

Thursday 09 November 2023 à 18:00

En cours - Best Advertising Campaign


Campaign - Restaurants Reopening MGallery x Oxmo Puccino

Cette candidature n'est disponible qu'en anglais / This application is only available in English.

MGallery boutique hotels collection in collaboration with Oxmo Puccino to celebrate the reopening of the restaurants.

MGallery is a collection of​ boutique hotels with a soul, full of stories that offer an exciting experience.
The objective of this advertising campaign was to promote the reopening of restaurants after an unprecedented crisis that had affected the entire population. It was the moment to communicate locally and nationally to highlight our exceptional restaurants and terraces.

As illustrated by the poem "Ensemble" created by the copywritter Camille Lemay, in collaboration with the author, composer and performer Oxmo Puccino.

Moreover, we choose Le Louis Versailles as a shooting place because it’s a modern design place, set up by the famous sisters Irina and Olga Sundukovy.​ It was the perfect place to make this video where we can see Oxmo Puccino interpreting the poem written for this purpose.

Poem :

Summer laughter ringing out, like a symphony​
Drunk on freedom, here we are,​
An improvised dinner, a newfound joy,​
Our gestures the barrier to virality.​
Let us savour the moment, take heed of our luck,​
Living in the present feels sor right.​
I will never forget the momentum of renewal, the strangers’ smiles,​
The effervescence of the crowd,​
The clamour of the café terrace,​
The rhythm of our hearts un unison,​
And one word to describe it all : Together.​



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