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Hospitality ON Event - Awards

Worldwide Hospitality Awards

Tuesday 30 November 2021 à 18:00

En cours - Best initiative in Social Responsability

Accor

Campaign - Thanks From Iso

Cette candidature n'est disponible qu'en anglais / This application is only available in English.

Thanks From Iso was an exhibition of artistic creations and letters of gratitude from guests in Accor isolation hotels, along works by artist Ruby Jones.

In New Zealand, something special happened. The hotel industry stepped up to the challenge, committing to accommodate every returning Kiwi and essential worker to ensure returnees wouldn’t spread the virus in the community.  For Accor hotels this was uncharted territory. Despite their commitment to the cause, the eyes of the country were on them, and media scrutiny was not kind. While the public heard one story, MI guests saw another.  They experienced major life events in solitude, missing weddings, funerals and first steps, and they saw workers going beyond the call of duty, all to keep our team of five million safe. 

Thanks From Iso was an exhibition of artistic creations and letters of gratitude from guests in Accor isolation hotels, along with original isolation-inspired works by internationally acclaimed New Zealand artist Ruby Jones.  The campaign ran for 14 days the length of time of a managed isolation stay. The exhibition has since travelled nationwide in 2021 including a period at the Beehive (NZ Parliament, Wellington) in March 2021. The exhibition has touched the hearts and minds of New Zealanders and reaching our team of 5 million.

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