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Hospes Hotels & Moments Great Guest Program: measuring the “Wow factor”

4 min reading time

Published on 17/07/07 - Updated on 17/03/22

The Spanish chain cultivates a spirit specific to the brand around the motto “sleep, dream, relax”. To ensure these values are concretely present every day at the properties, it implemented a very meticulous system for monitoring satisfaction.

“Clientele feedback is invaluable. Most of the time it gets lost along the way, or else the procedures required for producing concrete actions do not exist,” estimates a spokesperson of the Spanish brand in explaining its tool. Since January 2005, the Spanish chain has implemented four programs for...

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