At the Global Lodging Forum held April 10 and 11 at the Pullman in Paris, a round table was held based on the theme of hotel development on the African continent. Philippe Baretaud, Director Development Africa (AccorHotels), Marc Thépot, Consultant (GEHOTAM) and Nicolas Willemin, Senior Investment Officer (Proparco) shared their know-how about positioning on this continent that is full of promise, but very complex.
"Africa's hotel industry began with leisure tourism, but today the economic situation is critical. Business tourism, instead, has excellent growth opportunities ahead. Morocco, in particular, could act as a development hub in Africa." Marc Thépot, Consultant, GEHOTAM"We are open to all markets, pa...
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