First feedback from this masterclass, which featured "a group of entrepreneurs who came to explain the recipes for their success" (Vanguélis Panayotis, CEO MKG Consulting).

France is a good investment when the market could turn around; it is a resilient market.

“What are the activity forecasts for the hotel sector in Europe in 2020?” by Adrien Lanotte, Senior Analyst, MKG Consulting
 

You have made considerable efforts in terms of concierge, customer experience, you have adapted significantly; considerable effort has been made by groups to try to maximize the use of data with the customer experience. Everyone must now take into account the fact that mobility is part of the tourism offer and all of the packaging of your hotel groups must be structured on it.

Today, you must step into the mobility debate.

Frédéric Lefebvre, Minister, lawyer and associate at Lemoine et Lefebvre
 

Logic would have it that one day, from the individual's home to the hotel, via the flight ticket, from the airport to the hotel, and from the hotel to the tourist destination, via a multitude of mobility offers that will be available to the customer, from home via a digital application that will accompany them to the hotel and complete the loop.

Arnaud Molinié, mobility consultant 

That's what technology helps us do: make booking more convenient, solve problems that seem trivial to us but nowadays pollute travel planning.
 

“Digital and tourism: the great innovations of tomorrow” by Olivier Grémillon, Vice-Président, Booking.com

Tourism is a universal natural vocation. The question is what is the position, situation and security of those who - acting universally, who by definition are outside their country of origin - and who are outside the area of origin law?

Jean-Yves Leborgne, Lawyer. Legal isolation in the international growth of companies, international law in the face of economic intelligence issues.

It is important to have a vision for your business and to keep up with the times to adapt to new customers.

Georges Sampeur, Chairman of the Supervisory Board, B&B Hôtels

With Accor we worked together to pre-invent the tourist residence. It was through the hotel business that "time-sharing" was invented in France.

Gérard Brémond, Founder, Pierre&Vacances

In business, you have to know how to dream. My big dream was to create a hundred hotels.

Never give up even if the obstacles are multiple.

Where we can make tremendous progress is the motivation of the staff. If we were to increase salaries by 20%, I am sure the results would be positive.  Staff is central.

Paul Dubrule, Co-founder, Accor Group