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Europe : January slowly begins to thaw

2 min reading time

Published on 05/03/10 - Updated on 17/03/22

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Europe’s hotel industry posted one of the “best” performances in recent months with a drop in the RevPAR limited to -3.1%. Occupancy is back on an uptrend, particularly for the upscale, but average daily rates are kept low by the search for good deals.

The change in occupancy rate in January (+0.2 pts) makes it possible to reasonable hope that Europe’s hotel industry, long lost in uncertainty, is beginning resurface. It has been a long road. The drop in the RevPAR recorded in the first month of the year (-3.1%) must bee accumulated with the...

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