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Dynamic Packages are augmenting RevPar

“The focus on dynamic packages is shifting from selling distressed inventory to augmenting RevPAR during foreseeable periods of low occupancy,” according to Utpal Kaul, Regional Director Market Management, Expedia. “Packages tend to have a significantly longer booking window and a higher average length of stay. Therefore by pre-empting lack of occupancy in periods of low demand via dynamic packaging hotels have less of distressed inventory to worry about closer to the date of arrival,” added Kaul, who is scheduled to speak during EFT’s Revenue Management in Travel USA 2007 to be held in Las Vegas on 9 and 10 October.

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