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Tripadvisor at the table of French restaurant booking site LaFourchette

1 min reading time

Published on 07/05/14 - Updated on 17/03/22

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The online opinions giant pursues its growth strategy through corporate acquisitions and makes an offer to buy the online restaurant reservation platform.

Shortly after announcing its takeover of the site Vacation Home Rental, TripAdvisor pursues its strategy and signs an exclusive offer to buy the site LaFourchette. While the terms of the offer have not been made public, the different parties plan to finalize the transaction as soon as the legal and administrative obligations will be complete.

 "We look forward to welcoming LaFourchette to the TripAdvisor family,” declares Stephen Kaufer, co-founder and CEO of TripAdvisor, “As a global firm, we hope to be able to further reinforce the brand LaFourchette and work together to further improve the restaurants listed on TripAdvisor for our community."

LaFourchette is a leading restaurant reservation platform in France, Spain and Switzerland. The company offers restaurant management software solutions to help properties optimize their online turnover by providing a flexible and efficient management tool for reservations, promotions and customer data. Based in Paris, LaFourchette is present in Spain with the brand "eltenedor" and "thefork" in England.

This new acquisition is part of the growth strategy of TripAdvisor, which plans to expand by buying other smaller firms such as Niumba.com in 2013 and, more recently, Vacation Home Rental.
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