Choice to rely on digital for its openings

1 min reading time

Published on 30/04/19 - Updated on 17/03/22

 Carl Oldsberg, Vice-President of International Operations

Digital a way to give assistance to the franchises for their opening with Openings Portal.

Track every step of the opening process, from franchise agreement to the first check-in here is the goal of this new tool. It has been develop to assist the owners and complete the Opening team support to them.

The portal,  which is housed on Choice University, offers : 

  • "Three tracks: critical milestones, brand requirements, and training and activation, where owners can monitor their progress as they complete each step in the hotel's opening process.
  • Fully mobile functionality so franchisees can update their progress anywhere, at any time.
  • A powerful search feature that quickly guides owners to important documents and valuable educational content, which helps franchisees learn about the opening process and how to help improve profitability."

A new step after the creation of Virtual Pay, the emphasis of the Choice Hotels privileges Reward, the launch of the new website and the inspirational platform Travel TOP 6.

It is now the turn of hoteliers to adopt those tools and make it theirs.

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