The property goes under the Hotel Indigo Hotels & Resorts brand name and is strongly inspired by the famous love story and drama of "Romeo and Juliet" written by William Shakespeare in 1597.

Hotel Indigo Hotels & Resorts is strongly inspired by William Shakespeare's famous love story and drama "Romeo and Juliet" written in 1597. 

This hotel has 62 rooms with a design inspired by the city of Verona, the headboards in all rooms imitate the city's frescoes and the back panels of the lobby represent the garden where the two lovebirds met at night. 

In the public areas, the red marble from Verona (Marmo rosso di Verona) gives the impression of a large Italian residence.  

The reception area combines two elements that characterise Verona: the Arena and the Shakespeare Theatre. The architecture of the hotel is strongly inspired by the theatrical facades, its draperies, the arches of the Arena and Juliet's terrace. The Shakespearean touch most ingrained in the establishment is the modular meeting rooms for different uses named after the two enemy families, Montechhi (Montaigu) and Capuleti (Capulet).