AMERICAN BANDS IN THE STARTING BLOCKS

Of the top 20 global groups present in France, the three largest increases in the portfolio are made by Americans.

Leading this growth is Hilton Worldwide, which in 2019 opened 3 properties in the Île de France region and another in Toulouse. 2020 will see an opening in Nice (120 rooms) and another in Paris near the Eiffel Tower (118 rooms). The birth of the Signia premium product and Tempo lifestyle brands will perhaps facilitate the arrival of new hoteliers within Hilton.

6th in the Top 20, Marriott International also posted a strong increase in the number of hotels for the second consecutive year (+9.5% in 2018, the largest increase, +10% in 2019). The group opened 1,192 keys in 2019, notably with 350 rooms for the Courtyard by Marriott Paris Porte de Versailles and the opening of the 2nd Moxy Paris Charles de Gaulle Airport, which adds 292 keys to the portfolio. 2020 will see the opening of two properties in the Mercuriales Towers, Moxy for 272 rooms and Sheraton for 570 keys, Paris being "[A] strategic destination to expand our European portfolio" according to Xavier Grange, Vice President of Development at Marriott International, France & Benelux.

Hyatt Hotels & Resorts, the third largest portfolio growth, grew by +13.8% (+2.8% in 2018) with two new hotels opening. The 13th group in France opened the Hyatt Regency Chantilly (211 rooms) & Hotel du Palais Biarritz (139 keys) in 2019.

First American in this ranking, Best Western is 5th with a +1.6% growth (+9.4% with WorldHotels). After an increase of +6.3% in 2018, the group has returned to sustainable growth, with +229 rooms (+1,144 through the acquisition of WorldHotels). Sure Collection also arrived in France in the Var (33 rooms). Olivier Cohn (CEO...