
The group has unveiled its new premium brand, NH Collection, on the occasion of the official opening of the NH Collection Palazzo Barocci
"I am very proud to present a new category of hotel created with the objective of offering consumers truly extraordinary experiences which they will want to relive thanks to first-quality products and services, a carefully developed offering and exceptional attention to detail" said the CEO of NH Hotel Group, Federico González Tejera.
Currently, the NH Hotel Group has 23 NH Collection hotels in Argentina, Spain, Italy, Mexico and the Czech Republic. The brand is the result of NH Hotel Group new brand architecture, created under the guidelines of the five-year strategic plan, and is designed to fulfil the demands of a highly exigent consumer looking for top-quality products and services in strategic locations in leading cities. By the end of this year, the Company's portfolio of premium NH Collection hotels will encompass a total of 32 establishments.
NH Hotel Group operates close to 400 hotels with almost 60,000 rooms in 28 markets across Europe, the Americas and Africa, including top city destinations such as Amsterdam, Barcelona, Berlin, Bogota, Brussels, Buenos Aires, Düsseldorf, Frankfurt, London, Madrid, Mexico City, Milan, Munich, New York, Rome and Vienna.