After announcing the opening of its first properties in 2014, the new hyper-economic hotel chain is aiming at a network of around fifty hotels in France.
Eklo hotels will open its first property in March 2014 at Le Havre, before opening in Le Mans and another major French city in the same year (see article). The new hard budget hotel concept, sponsored by Paul Dubrule and Gérard Pélisson, is taking advantage of this opening to announce its plans for development in France.
By 2015, eklo hotels plans to enter a steady growth phase in order to rapidly grow its network over the next five years. This development will then be accelerated with the new chain's growth through franchising from 2016. The goal is to rapidly reach a portfolio of fifty or so properties in France.
"I wanted to create a new concept to offer a comfortable room with a private bathroom at the lowest price possible to meet high demand from professionals and tourists with low revenues, students, trainees... The primary goal is to offer the essential at a low price, to be able to sleep without spending a fortune. After several years working on this ambition to create a new chain of hard budget ecological hotels with our partners, I am proud to see the first eklo hotels hatch in 2014 and at last see this dream become a reality," declared Emmanuel Petit, the founder of eklo hotels.
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