BWH Hotels Central Europe has expanded its portfolio in Leipzig with the recent opening of the Best Western Premier Royal Blue in June 2024.

This is the group's fourth property in the city. Operated by Royal Group Hotels GmbH, the new boutique hotel offers 66 rooms and is centrally located, catering to both business and leisure travelers.

The Best Western Premier Royal Blue underwent renovations and modernization prior to its opening. Starting with a complete gutting in 2019, the building was reconstructed floor by floor. The facade was updated, and a new spatial concept was introduced inside, featuring high-quality materials, new design elements and atmosphere throughout the hotel. Furthermore, each room includes marble bathrooms and rainforest showers.

The hotel's location in the pedestrian zone, opposite the famous St. Nicholas Church and within walking distance of the main train station, makes it a convenient spot for visitors.

“The new hotel in Leipzig city centre is an important location for BWH Hotels. The Best Western Premier is a great addition to our portfolio and strengthens our presence in a city with emerging tourism.” - Marcus Smola, Managing Director of BWH Hotels Central Europe.

Concerning the dining options, on the top floor the breakfast is served while the hotel boasts also a bar for the evenings.

The addition of the Best Western Premier Royal Blue to BWH Hotels' portfolio in Leipzig is part of a broader strategy to leverage the international marketing and sales strength of the BWH brand group.