The brand of the Accor group announced the opening of its 100th hotel in the region, the Novotel Phuket Kamala Beach Resort in Thailand.
The brand's Asian offer now represents one quarter of its international network, consisting of 400 hotels in 60 different countries. Novotel aims to keep growing worldwide in the years to come to create a network of 500 properties within five years. Asia Pacific is one of the brand's growth engines, with some 50 openings scheduled in the next five years, half the brand's global pipeline.
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