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Marriott International develops its Element brand in Egypt

The leading hotel group worldwide announces the development of a unit under its Element brand in Cairo. This property should open its doors in 2019.

For the launch of its Element brand in Egypt, Marriott International went into partnership with the real estate company Abraj Misr Urban Development. The unit will be part of the “Gate Project”, located within the Heliopolis district. This latter is an ecofriendly development featuring commercial facilities, including a mall with an indoor theme park. The project also comprises administrative offices and residences. The Element hotel Cairo will offer 344 keys (from studios to three bedrooms’ apartments), more than 600 m² of meeting spaces, a conference center, a fitness center and a café.

The Element brand is ecology focused. The operator aims to double this brand’s international portfolio over the next three years. This latter is currently composed of 75 units including 22 in operation, mainly in the United States of America. It also has two European destinations: Frankfurt (133 rooms) and Amsterdam (160 rooms).

The operator recently announced the strengthening of its Middle East and African portfolio, with the signature of six contacts. About 1,100 rooms will be added to its portfolio by 2020.

As of January 1, 2016, the new ensemble of Starwood Hotels & Resorts and Marriott International became the leading hotel group worldwide, with 5,640 hotels for a total of 1,108,852 rooms worldwide, according to data published by Hospitality ON.


Also read:

  • Marriott-Starwood, the official birth of a new giant
  • Egypt invests 32 million dollars more in security for its tourists
  • Egypt is worried about its tourism
  • New goals for Egyptian tourism
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