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Journal Hotels: a new upscale brand

Created in partnership between Stephen Brandman and the owners of the Hollywood Roosevelt Hotel: Goodwin Gaw and David Chang, is a new upscale hotel brand which will first be developed through conversions.

The development of this new brand will first be through the conversion of existing hotels. Six hotels are already concerned in the United States of America: in Los Angeles, San Francisco, Palm Springs (California) and Chicago. The “by Journal” label will be given to historic properties such as the G Hotel in San Francisco – which opened its doors in 1909 – and the Two Bunch Palm Resort and Spa, at Desert Hot Springs in California, which welcomed its first guests back in 1930. Then, the brand will reinforce its growth through new buildings: a project is currently under study in New York.

Stephen Brandman was just named CEO of this Journal Hotels. His aim is to manage the operations of the different units operated under the Journal Hotels label while contributing to its development in new destinations. The brand is willing to follow the growth of its portfolio to new key destinations such as London, Toronto, Washington, D.C. and Miami.

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