IHG targets Northern Europe

2 min reading time

Published on 10/03/20 - Updated on 17/03/22

Miguel Martins Head of Development Northern Europe

Following the recent appointment of Robert van der Graaf as Director Development DACH, and the transformation of its Development Team in Northern Europe, IHG announces further key appointments in the region.

Martin Bowen steps down as Head of Development DACH

After 23 years of service at IHG, Martin Bowen decided to step down as Head of Development DACH. As a key IHG representative in the German-speaking markets, he has built for the company a strong portfolio in Germany of almost 100 hotels open and over 40 in the pipeline.

Willemijn Geels, Vice President Development Europe, commented:

During his time at IHG, Martin has shaped our business in the DACH markets immensely and I am very thankful for his dedication and service. He is highly valued among colleagues and owners alike and his expertise and counsel will be missed. With his decision to step down, it was now the right time to align our Development function with the Northern Europe Division, especially with Germany as a global priority market.

Miguel Martins promoted to Head of Development Northern Europe

In this newly created role, Miguel Martins will be responsible for the strategic growth of all IHG brands in the region, all segments included, through managed and franchised deal structures. With a 5 years-experience at IHG in the Eastern European markets (Poland mostly), he built a strong portfolio of 12 hotels open and more than 20 in the pipeline.

About this appointment, Willemijn Geels added:

As the new Head of Development Northern Europe, Miguel comes in at an exciting time for IHG. We see strong growth potential for our brands across the portfolio with Kimpton and InterContinental in the luxury space, our new voco brand in upscale and of course the continuing success of the Holiday Inn Brand Family which is known around the world. With his track record, Miguel is perfectly positioned to further drive growth with our owners in the region at this dynamic time for the business.


IHG groups records a good year-on-year growth  in Europe, with a supply change of + 1,3% in 2019, to 679 hotels (107,217 rooms) in the region, according to Hospitality ON 2020 ranking.

InterContinental Hotels Group

InterContinental Hotels Group

Hotel Group

  • InterContinental Hotels Group United Kingdom
  • Offres d'emplois 68 currents job offers
For further

Every week, the HON team brings you an expert look at the world of hospitality. By becoming a member, you will have access to a complete ecosystem: exclusive content, jobs, etc.


Sign up to add topics in favorite. Sign up to add categories in favorite. Sign up to add content in favorite. Register for free to vote for the application.

Already signed up? Already signed up? Already signed up? Already registered?