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Hard Rock Hotels Enters Mexico

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Published on 03/09/12 - Updated on 17/03/22

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Hard Rock Hotels & Casinos has made its debut in Mexico with the opening of the Hard Rock Hotel Vallarta.

The new 348-room property, located in Nuevo Vallarta, a planned vacation resort in the Mexican state of Nayarit, was inaugurated with live performances and entertainment. All-Inclusive Collection is acting as the hotel’s sales and marketing arm, also doing so for the three other all-inclusive Hard Rock hotels: Hard Rock Hotel & Casino Punta Cana, Hard Rock Hotel Cancun, and Hard Rock Hotel Riviera Maya, scheduled to open in 2013.With the opening of the Hard Rock Hotel Vallarta, Hard Rock International increases its portfolio of venues to 176; this includes 140 cafes and 16 Hotels/Casinos. The hotel group is owned by the Seminole indian tribe of Florida, as a diversification of their investment capacities.

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