Low-cost and city breaks in the provinces: what are the benefits for hoteliers?

5 min reading time

Published on 11/04/19 - Updated on 17/03/22

RyanAir s'installe à Bordeaux et Marseille : quel impact pour les destinations et les hôteliers ?

The failure of 2011 is far behind. On April 2 and 3, RyanAir opened its first two bases in France one after the other: in Marseille, again, and in Bordeaux. A third will open in Toulouse in September 2019 and the Irish airline has announced that other French airports (Lyon, Nantes and Beauvais) are in the sights. The result is new connections and the possibility of winning back market share in the tricolour sky.... Over the past 10 years, RyanAir, EasyJet, Transavia and the other low-cost airlines have considerably increased their presence in French provincial airports, becoming the majority in some of them. For provincial conurbations, this development of low-cost airlines has made it possible to grow and market the destination on a European scale for short stays in the form of city breaks. So, after 10 years, what change has taken place in the hotel supply? How has performance evolved?

Also read: Low-cost: Transavia, RyanAir and Easy Jet move ahead in the French market The development of low-cost, growth engine for airports in the provinces from 2008  It is nonetheless possible to identify 2 groups depending on the degree of importance of low-cost in the growth in the volume of...

This content is for subscribers only. You have 80% left to discover.

Every week, the HON team brings you an expert look at the world of hospitality.

By becoming a member, you will have access to a complete ecosystem: exclusive content, jobs, etc.

BECOME A MEMBER

Already a member ?

For further

Every week, the HON team brings you an expert look at the world of hospitality. By becoming a member, you will have access to a complete ecosystem: exclusive content, jobs, etc.

BECOME A MEMBER

Sign up to add topics in favorite. Sign up to add categories in favorite. Sign up to add content in favorite. Register for free to vote for the application.

Already signed up? Already signed up? Already signed up? Already registered?