Six hotel professionals came to reveal their development perspectives and priority territories. On this occasion, they pointed out the importance of listening, adaptability and pragmatism needed to accompany the hotel operator. The key is to establish proactive partnerships in order to evaluate the best profiles and the best owners in each market.
What are your development opportunities and which territories are your priority? Willemijn Geels, IHG: “At IHG, we have more than 5,000 hotels worldwide of which 700 are in Europe. We have several priority territories: England, which is our historical market, where we are very present and where we...
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