In February 2010 Horst was appointed CFO of TUI AG. From September 2012 until the merger of TUI AG and TUI Travel PLC in December 2014 he was also Chief Human Resources Director of TUI AG. He joined the Executive Board of TUI AG in November 2007 with responsibility for the controlling division.
Horst joined TUI in 1996 as head of Finance and Accounting of TUI Group GmbH. In 2001 he was promoted managing director in Finance and Administration of TUI Beteiligungsgesellschaft mbH. Subsequently, he became head of Accounting and Reporting of TUI AG.
In 1979 he started his professional career as manager in the Finance department of Continental AG. Inter alia, further stages brought him to General Tyre Inc., USA as well as to the Schickedanz Group, Germany, where he was responsible for the Finance department.
Horst Baier was born in Hanover/Germany and completed his education at the Leibniz-Akademie Hanover and at Continental AG with a degree in business administration.
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