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Radisson Hotel Group enters into its own partnership with Ctrip.com

After AccorHotels, Radisson Hotel Group has announced that it, too, has approached the Chinese platform

Radisson Hotel Group's upscale properties will benefit from increased visibility by being present on the Chinese room reservation platform Ctrip.com

“We are delighted to have signed this agreement and look forward to our collaboration with Ctrip,” said Eric De Neef, Executive Vice President & Chief Commercial Officer, Radisson Hotel Group. “Ctrip is a powerful partner supporting our reach expansion in China and the entire Asia-Pacific region. At the same time, we will be able to jointly bring more Chinese travelers to our EMEA and U.S. properties and to further strengthen Radisson Hotel Group’s upcoming “Welcome China” value proposition for our guests.”

This new partnership follows the one established between AccorHotels and Ctrip.com last April.  It should be noted that the Chinese platform is developing, in parallel, a hotel group: Rezen Hotels Group. The latter aims it will have more than 6,000 rooms available within three years.

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