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Revenu management, from the technician to strategist

5 min reading time

Published on 27/05/08 - Updated on 17/03/22

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Certain hotel operations appear somewhat mysterious because they require sophisticated techniques that seem to be the preserve of a select few. Revenue Management is one of these. This primordial back office task has found its place in organization charts while demonstrating its strategic utility.

Yield management, pricing, flow analysis, inventory control… Revenue Management combines notions that seem to be less concerned with the hotel universe than that of traders. “Revenue Management is a technique that makes it possible to offer the right amount of a specific service at the right price...

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