Miguel Ferreres has been appointed to head the new operations centre created by Meliá Hotels International to optimise the management of its five properties in Barcelona.
The former director of the Meliá Sitges hotel will now head the Meliá Barcelona Sarriá and Meliá Barcelona Sky - two of the city's leading properties - as well as the Hotel Apolo, the Hotel Condal Mar and the Hotel Barceona Airport. In his new role, Miguel Ferreres is responsible for unifying and optimising the operational efficiency of the five Barcelona properties in order to boost their performance in the post-Covid-19 phase and strengthen their competitiveness in one of the most important locations in Europe, such as Barcelona. He will be replaced in Meliá Sitges by another of the directors with a long history in the company and experience in the destination, Sergi Uriol.
Throughout his career, he has held various management positions in Egypt, Tunisia, the Canary Islands and Catalonia. In recent years, he has managed the Meliá Sitges Hotel, which, since its opening in 1992, has always been linked to the International Fantastic Film Festival of Catalonia, of which it is the main venue. In addition, Miguel Ferreres has been vice-president of the Hotel and Catering Guild and Meliá's representative in the Catalonia Fantastic Film Festival Foundation.