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In March, Holy Week enlivens the Spanish hospitality scene

While the European hotel industry is still struggling, Spanish professionals have been taking their winnings over the month of March due to a favorable calendar of religious events. This year, Holy Week, highly celebrated in the country, took place in March and not in April as was the case in 2012, allowing hotel results to surpasse the zero mark.

According to the data published by MKG Hospitality, Spanish hoteliers have been surfing on a positive trend in March 2013. Various events in the country organized to celebrate Holy Week have let professionals raise their occupancy rates, to 59.5%, as well as their average prices, to 75.1 euros. Together, these respective increases of 1 point and 0.6% naturally affect the revenue per available room (RevPAR) in the country, increasing 2.3% over the period to 44.7 euros.

Some regions, where Holy Week celebrations are internationally recognized, benefitted from especially lively tourism activity. This was especially the case in Catalonia and Andalucía, which registered in the Top 5 destinations chosen Spanish tourists and international visitors. Among the other most visited regions over the period, are the autonomous community of Valencia and the Canaries.

In total during March, Spanish tourists alone spent 13.4 million during trips, 15.6% more than over the same period in 2012. Concerning international tourism, Spain received 3.87 million international visitors, an increase of 7.9%.

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