Analysis

Balearic Islands: celebrating the hotel industry with projects by the cartload

The Balearic archipelago, a leading beach resort destination, has met with great success among European clientele, particularly from Germany and The United Kingdom. Known for their shoreline, their mild climate and quality for value, the Balearic Islands are a mass tourism mecca, an image that can be damaging. But hotels in the region will undergo significant renewal in the months to come thanks to improved activity performances enabling major investments. How will demand react? 

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