The interim ceo at Starwood Hotels & Resorts Worldwide Adam Aron had already announced a reinforcement of relations with Design Hotels last month. This Tuesday the group confirmed the change of direction: a first selection of Design Hotels properties is now available through the reservation system of the international hotel group.
The first properties directly related to the Starwood portfolio are Gramercy Park Hotel in New York, the Kruisherenhotel Maastricht, Ten Bompas in Johannesburg, the Nira Alpina in Saint Moritz, as well as two hotels in Italy: the property C-Hotel on the banks of Lake Como, and the brand Nira Montana in La Thuile. According to Claus Sendlinger, close to 40 other Design Hotels properties should join this initial selection at the beginning of 2016.
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